The Northern Virginia area is an extremely competitive for small businesses. Even more so for dentists. The owners of Island Children’s Dentistry wanted to make sure the opening of their practice was a successful one, but they did not have an identity or a clear idea on how to position themselves above the fierce competitors in the area.
We started by creating a fun logo and building the whole practice identity and promotion around a theme: BEACH + FUN. We wanted parents to know their kids would not go to “just a dentist,” but to a place where they would be taken care of exceptionally well while making the experience fun, a key aspect in order to achieve a strong dental hygiene conditioning in children.
Island Children’s Dentistry opened to great reviews and built an impressive patient base in a record time. Nowadays, it is a reference to dentists opening a new practice in the area.
For us, there's no project too small or too big. It's all about what you want to accomplish, what your dreams are, and how we can help you turn them into a reality.